Pura Baby Wipes, 100% Plastic-Free & Plant-Based, Suitable for Sensitive Skin

Pura, a brand born out of the British home of Guy and Abi Fennell, offers a unique solution to big messes without burdening the planet. Crafted by parents for parents, Pura's 100% plastic-free wipes are designed to provide a safe and effective clean-up without compromising the well-being of babies or the environment.

Soft and strong, Pura's wipes contain 99% water and organic aloe vera, and are made from certified sustainably sourced biodegradable plant-fibers. Fragrance-free, EWG Verified, and Allergy UK certified, these wipes are gentle on delicate skin, including that of newborns, toddlers, and individuals with sensitive or eczema-prone skin. Pura's commitment to being Totally Chlorine Free further underscores their dedication to creating a product that is kind to both babies and the planet.

Pura's environmental consciousness is evident in its sustainable manufacturing practices. The wipes are produced in the UK to the highest standards, using biodegradable plant fibers from FSC-certified sustainable sources. Pura's packaging, which includes a soft resealable lid to minimize plastic content and keep the wipes fresh, is also recyclable, ensuring a reduced environmental impact.

Despite their eco-friendly nature, Pura's wipes are designed to be tough on messes. Larger than typical wipes and with the perfect amount of moisture, they effectively clean up the biggest of spills on bottoms, hands, and faces. Gentle on the skin and the planet, Pura's wipes are the trusted choice for parents seeking a solution that balances performance and environmental responsibility.

Pura's commitment to sustainability and social responsibility extends beyond the product itself. As a certified B-Corp and a Carbon Neutral business, Pura demonstrates its dedication to using its operations for the greater good. This commitment has been recognized through multiple awards voted for by real parents, solidifying Pura's reputation as a brand that prioritizes the well-being of both its customers and the planet.

In conclusion, Pura's wipes offer a unique blend of performance, safety, and environmental consciousness. By creating a solution that caters to the needs of parents and the planet, Pura has established itself as a trusted brand that is revolutionizing the way we approach everyday cleaning tasks. Through its innovative approach and unwavering commitment to sustainability, Pura is paving the way for a future where clean can coexist with a clean conscience.

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